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Lenskart Blue Billion | Campaign Design
Client
Lenskart
Team Lead
Sourajit Sengupta
Project Type
Campaign and Identity Design
Blue Billion is a collection by Lenskart (a fashion eyewear brand in India) for sunglasses and eyeglasses targeted to the massive Indian cricket fans. The campaign was released during the ICC Men's World Cup '23 as a part of the cricket frenzy.
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